当前,国际金融危机持续蔓延,世界经济增长明显减速,对我国经济的负面影响日益加深。“家电下乡”工程是一项重大的支农惠农政策,是国家财政资金支持的重点由投资、出口扩展到消费领域的一项重大创新。本文旨在抛砖引玉,在金融危机形势下,透过“家电下乡”工程,浅析刺激消费拉动内需的政策措施。 At present, the international financial crisis has continued to spread, the world economic growth has obviously slowed down, and the negative impact on our economy has been deepening. “Home appliances to the countryside ” project is a major policy of supporting agriculture, is the focus of state financial support from investment, export expansion to a major innovation in the field of consumption. The purpose of this paper is to start a discussion on the policy of stimulating consumption and stimulating domestic demand through the “Home Appliances Going to the Countryside” project in the context of the financial crisis.