同样面临市场巨变,一线国际品牌稳、准、狠的风格令人咂舌。健身也玩O2O曾经,有人质疑从竞技体育到大众体育究竟有多远?如今看来,就只差了一个APP的距离。应该说运动健身这股热潮对于运动品牌而言,是一个极佳的市场机会。这让销售各式各样运动产品的公司,无需花费太多唇舌去说服消费者。而其中,健身 Also faced with market changes, the style of first-line international brands is stable, accurate, and embarrassing. Fitness has also played O2O. Some people have questioned how far from competitive sports to mass sports is. Now, it seems that there is only one APP. It should be said that the upsurge of sports and fitness is an excellent market opportunity for sports brands. This allows companies that sell a wide range of sports products to not have to spend too much money to convince consumers. Among them, fitness