1994年以来,国有大中型企业的改革进入了全面推进,重点突破的攻坚阶段。企业转换经营机制,成为市场的主体,参与激烈的市场竞争,企业报也不可能总躺在襁褓中衣来伸手,饭来张口,无忧无虑地度日。在这场革命性的变革中,与企业命运攸关的企业报的前途将如何呢?回答这个问题,应该从企业报的实际出发,从企 Since 1994, the reform of state-owned large and medium-sized enterprises has entered a crucial stage of comprehensively promoting and major breakthroughs. Business transformation of the operating mechanism to become the main body of the market, to participate in fierce market competition, corporate newspaper can not always lie in the waistcoat to reach out, meal to mouth, carefree to spend time. In this revolutionary change, what is the future of the corporate newspaper that matters with the fate of the enterprise? To answer this question, we should proceed from the reality of the newspaper,