西部大开发已成为西部地区各行各业十分关注的热点。在西部大开发中 ,旅游业是西部经济发展一个不可忽视的重要组成部分。面对西部大开发的热潮 ,面对西部旅游优势与问题并存的现状 ,如何在深化旅游业的改革中 ,加快西部地区旅游经济的发展进程 ,笔者就此提出自己的主要观点即建立特色旅游经济 ,组建大型旅游团体 ,创立西部整体优势。 The development of the western region has become a hot spot of great concern to all walks of life in the western region. In the development of the western region, tourism is an important component that can not be ignored in the economic development in the western region. In the face of the upsurge of the western development, in the face of the coexistence of advantages and problems of western tourism, how to speed up the development of the tourism economy in the western region in deepening the reform of the tourism industry, the author proposes his own main point of view, that is, establishing a unique tourism economy, Set up large-scale tourist groups and establish the overall advantages of the western region.