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春光明媚,大地返青。2011年3月26日,科维湖北办事处——武汉仁华汽车电子旗舰店在武汉市江岸区竹叶山中环商贸城汽车用品市场盛大开业。一个汽车影音导航行业中的奇葩,在春意盎然的荆楚大地上激情绽放。聊及湖北市场,用上“乏善可陈”一词也绝不为过。滞后的消费观念,导致该地区市场众多代理商叫苦不迭。虽说如此,不过湖北市场潜力之大是毋庸置疑的,对于这块璞玉,科维营销总监戴利华身体力行于武汉成立了仁华汽车电子旗舰店。仁华的店名,也正是由科维总经理陆陪仁与戴利华两人名字各取一字而成。仁华的成立除了解决科维在当地市场相对薄弱的局面外,也是为了给这片乍看春意盎然,实则干旱已久的荆楚大地送上一片甘露。
The spring is bright and the earth turns green. On March 26, 2011, the Coway Hubei office - Wuhan Renhua Automotive Electronics flagship store opened its doors in the automotive products market at Zhuyeshan Central Trade City in Jianghan District, Wuhan. A wonderful car audio and video navigation industry, passionate bloom in the spring of Jing Chu. Talking about the Hubei market, it is not an excruciating one to use the word “deficient”. Lagging consumer attitudes have caused many dealers in the region to agonize. In spite of this, there is no doubt that the potential of the Hubei market is large. For this piece of jade, Dai Lihua, the marketing director of Covey, has set up the Renhua Automotive Electronics flagship store in Wuhan. Renhua’s store name is also made up of the names of the two presidents, Luke Li and Dai Lihua. In addition to solving the relatively weak situation in the local market, the establishment of Renhua is also aimed at giving the film a glimpse of the spring. In fact, the long-dried Jingchu land has brought a nectar.