许多关于创业的文章或书籍中都会谈到诸如创业者应具有什么样的素质,如何选择创业时机或者是怎样筹措创业所需要的资金等问题,但是却少有著作论及关于富有吸引力的行当具有哪些特征,人们应当回避的行当又具有哪些特征这一问题。本文将为您列出在选择所要参与的事业领域时必须考虑的几种重要的因素。当然,没有一个行当能够在这几个方面都得满分,否则大家就会作出完全相同的选择了。同一个行当对于不同的人而言会得到不同的评价,因为有些因素对于某些人可能非常重要,而对另外一些人则并非如此。例如,一个雄心勃勃的年轻人可能会比较偏爱一个竞争激烈的产业,因为这样的产业通常都有很强的增长潜力以及很高的盈利性。而另一方面,一个行将退休的人则更愿意选择那些竞争不太激烈的行当,即使这些产业也许前景平平,盈利性也一般。展望一个行当的前景时应考虑的因素包 Many articles or books on entrepreneurship talk about such issues as the entrepreneur’s qualities, how to choose his or her starting point, or how to raise the capital needed to start a business. However, there are few books on attractive business practices What characteristics do people have? What are the characteristics that people should avoid? This article will list several important factors that you must consider when choosing the business area you are involved in. Of course, no business can score perfect in all these aspects, otherwise everyone will make the exact same choice. The same line of business can be evaluated differently for different people, because some factors may be important to some people, but not others. For example, an ambitious young man may prefer a highly competitive industry, as such industries often have strong growth potential and high profitability. On the other hand, a retiring man is more likely to choose those less competitive industries, even though these industries may have a fair outlook and profitability in general. Factors that should be considered when looking at the prospects of a business package