传统的编辑工作,不能说没有策划,但一般来说只局限在选稿、编稿、制作标题、版面设计等小的范围。因而人们甚至编辑们自己也自嘲是“文字匠”。市场经济日趋完善,报业竞争日益激烈的时代的到来,读者对报纸的要求已不能仅满足于对某一新闻事件的简单报道,他需要了解新闻背后的更深层次的与新闻事件本身有关联的更多的信息,他也更关注新闻事件的后续发展等。这就对编辑提出了新的要求,要求编辑能够以读者为本,抓住好题材,选择新角度,挖掘深层次,策划出人无我有、人有我优的好新闻。所以,当代编辑如果只是一个“文字匠”已远远不能满足受众的需求和竞争的需要。当代编辑必须是一个 The traditional editorial work can not be said without planning, but in general it is limited to the selection of manuscripts, editing, making titles, layout and other small areas. Therefore, even people who edit themselves are self-deprecating as “literary craftsmen.” As the market economy is getting better and the newspaper industry is getting more and more competitive, readers’ demands for newspapers can no longer be satisfied with simple coverage of a certain news event. Instead, he needs to understand the deeper level of news behind the news event itself More information, he is also more concerned about the follow-up of news events and so on. This raises new requirements for editors, asking editors to be reader-oriented, seize good topics, choose new perspectives, tap deeper levels, and plan good news without people and people. Therefore, if contemporary editors are only a “text carpenter”, they are far from meeting the needs of the audience and the needs of competition. The current editor must be one