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由计划体制向市场体制演进的社会转型和由数字技术推动的市场结构升级,导致了在计划体制下建立的“专业分工——行业分类”型文化管理体制框架不能适应日益拓展的文化市场需求。基于“同权分割”设计理念上的小文化行业体制导致了文化行政部门在新兴文化管理领域的不良“博弈”。“魔兽门”事件集中反映了传统文化管理体制内部深层次的结构性矛盾,从一个侧面提出了深化国家文化管理体制改革、建立大文化部制的要求。
The social transformation from planned system to market system and the upgrade of market structure driven by digital technology have led to the inability to adapt to the ever-expanding cultural market under the “system of professional division of labor-industry classification” established under the planning system demand. The system of small-scale cultural industries based on the concept of “same rights division” led to the bad “game” of the cultural administration in the emerging culture management field. The event of “The Warcraft Gate” concentratedly reflected the deep-seated structural contradictions in the traditional culture management system, and put forward the requirements of deepening the reform of the state culture management system and establishing the system of large culture ministers from one aspect.