湖北郧西人民广播电台在众多创收对手竞争中,充分发挥广播优势,大胆开辟创收路子,在广播节目时间和对上用稿超历史的同时,服务创收也取得了历史性突破,达到4万余元,比创收最多的1994年的2.5万元,增1.5万元。通过创收促进节目质量提高,达到了社会、经济效益双增长的目标。郧西电台创收工作的经验是三条途径,五条措施。 第一条途径是提高联办节目质量,扩大联办节目成果,巩固服务创收主渠道。该电台设《行业 Hubei Yunxi People’s Broadcasting Station has won a historic breakthrough in income-generating services with more than 40,000 radio broadcasts while earning a good record of its revenue. In the meantime, it has made historic breakthroughs in revenue-generating services while broadcasting programs and time. Yuan, up more than a 25,000 yuan in 1994, an increase of 15,000 yuan. Through income-generating programs to promote quality improvement, reaching the social and economic benefits of double-growth goals. Yunxi radio revenue-generating work experience is three ways, five measures. The first approach is to improve the quality of the joint program, expand the results of the joint program and consolidate the main channels of service revenue generation. The radio set "industry