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基于服装行业的起伏变化,结合参展商参展水平提升、需求不断延伸的现实,面对专业观众愈发挑剔审慎的眼光,每一年,CHIC唯一不变的就是变化。CHIC用独到的视角,清晰的声音,传递出身为亚洲地区最具规模和影响力的服装专业展会的态度。展示品牌形象,推广品牌文化,了解行业动态,借鉴同行经验,寻求合适的代理商、加盟商与CHIC一路走来,参展商的诉求清晰。而伴随着需求低迷、成本上涨、网购挑战等难题,转型期难捱的痛楚和压力让企业重新审视未来之路。于是,亮相CHIC2014舞台之际,他们的期待产生了变化。
Based on the ups and downs of the apparel industry, combined with the fact that the exhibitors’ level of participation has been increasing and the demand has been constantly extended, the only constant change to the CHIC is in the face of increasingly critical and professional judgments. With a unique perspective and clear voice, CHIC delivers its attitude as the largest and most influential fashion show in Asia. Show brand image, promote brand culture, understand the industry trends, learn from peer experience, seek the right agents, franchisees and CHIC along the way, the exhibitors demand a clear. With the downturn in demand, rising costs, online shopping challenges and other challenges, the painful and stressful transformation in the transition period allow enterprises to re-examine the future. As a result, their expectations changed when CHIC2014 debuted.