与10年前外资公司占据中国主要公关市场的态势相比,今天活跃于公关市场中的本土公司规模可观。CIPRA 2007年度行业调查报告显示,TOP公司榜单本土公司占12席,外资公司8席,由此亦可窥见中国公关产业的基本格局。更让人欣喜的是,今日中国,无论是企业、政府,还是NGO等组织,都已经涉入公共关 Compared with the trend of foreign-owned companies occupying major public relations markets in China 10 years ago, the number of local companies active in the public relations market today is substantial. According to the CIPRA 2007 Industry Survey, Top 10 list of local companies accounted for 12 seats, foreign companies 8 seats, which can also glimpse the basic pattern of China’s public relations industry. Even more gratifying is that today China, whether it is business, government, or NGO and other organizations, have been involved in public relations