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冷战结束了,但国际新闻战并未停止,相反,正以前所未有的规模全方位地争夺新闻市场,争夺受众。西方新闻媒介正无孔不入地渗透到我国来,迫使我们奋起迎战。 一、严峻的挑战 一个不争的事实是:西方新闻媒介正在全方位地侵占我国的新闻市场,和我国的新闻媒介争夺中国受众。 现在,西方的报刊:诸如《读者文摘》、《新闻周刊》、《时代》、《纽约时报》以及港台的一些报刊在我国的图书馆、涉外宾馆、机场等处经常可见,加上我国出国人员以及境外旅客随身携带的书刊,数量已相当可观。 西方的国际电台,诸如“美国之音”、英国广播公司、澳大利亚广播公司以及港台地区的一批电台,覆盖
The Cold War has ended, but the international news war has not stopped. On the contrary, it is contending for the news media market and the audience in an all-encompassing scale on an unprecedented scale. Western media are pervasively penetrating into our country, forcing us to rise to the ground. First, the harsh challenges An indisputable fact is: Western media are occupying our country’s news market in all aspects and competing for the Chinese audience with our country’s news media. At present, Western newspapers and periodicals such as Reader’s Digest, Newsweek, Times, The New York Times and some newspapers and periodicals in Hong Kong and Taiwan are often found in our libraries, foreign hotels, airports, etc., as well as our country going abroad Personnel and overseas travelers carry books, the number has been considerable. Western international radio stations, such as Voice of America, BBC, ABC and a number of radio stations in Hong Kong and Taiwan, cover