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很多传统鞋履类品牌,因为定价过高,导致只有在打折时才卖得动,究其原因,主要是因为传统鞋履品牌大多在百货公司销售,若一开始标价就很实在,在经过几轮促销打折,商家几乎无利可图。在以前大家都逛百货公司的年代,“高标价、低折扣”的方式或许还行得通。但如今信息、网络都越来越便捷、发达,网络比价只是动动手指的问题,而实体消费也从传统百货公司向大型综
Many traditional footwear brands, because the price is too high, resulting in discount only when the sale, the reason is mainly because the traditional footwear brands are mostly sold in department stores, if the beginning of the price is very real, after a few Round promotion discounts, businesses almost unprofitable. In the old days when everyone was visiting department stores, the “high price, low discount” approach may still work. However, nowadays the information and network are getting more and more convenient and developed. The network parity is only a matter of moving fingers. However, the actual consumption of goods also ranges from the traditional department stores to the large-scale ones