资源是个伪命题,存量多数情况下都是负担,影响命运的是增量,以及能否通过增量激活存量哭着喊着要转型的传统媒体,可以研究一下苏宁。苏宁是中国自我颠覆决心最大的传统企业,它还远未成功,可左右手互博的难题全都遇到了。虽然它一家的销售额就超过了中国纸媒全年的广告收入,不过大家都有相似痛点。 Resources are false propositions. Stocks are burdens in most cases. Incremental factors affect fate. It is possible to study Suning by invoking incrementally activated stocks and cries of traditional media for transformation. Suning is the traditional enterprise with the greatest self-resolving determination in China. It is still far from successful, and the problems that can be solved with each other are met. Although its sales exceeded the annual advertising revenue of Chinese paper media, everyone had similar pain points.