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茶叶销售的环境正在改变,我们如何应对呢?抓住三个关键点,其一,认识到改进销售策略的迫切性,强化改进销售策略的决心,其二,茶叶销售成功关键,其三,正确认识价格和价格战,才能持续茶叶销售能力,否则,不会卖茶,一切为零。从经济环境、行业环境到消费者的购物环境,从宏观到微观,中国茶叶行业需要面对的竞争环境变化,每一种环境都很重要,每一种变化都不能回避。地方政府、茶叶企业及各类茶叶销售终端,应该如何应对环境变化呢?
The environment of tea sales is changing. How do we deal with them? Seizing three key points, one is that we recognize the urgency of improving our sales strategy and our determination to improve our sales strategy. Second, the key to the success of tea sales is the correctness of the three Know the price and price war, in order to continue the ability of tea sales, otherwise, will not sell tea, all zero. From the economic environment and industry environment to the consumer shopping environment, from the macro to the micro level, the competition environment in China’s tea industry needs to be changed. Each environment is very important and every change can not be avoided. Local governments, tea companies and various types of tea sales terminals, how to deal with environmental changes?