作为营销新利器“分众行销”的含义有两个方面:一是不要幻想把你的产品卖给所有的人;二是要对你的目标消费者了如指掌。分众行销要求针对不断细分的市场,将产品信息精确地传达到目标消费者,从而和消费者建立良性互动的牢固关系。分众行销的核心理念就是面向一个特定的有清晰特 As a new marketing tool “Focus Marketing” has two implications: First, do not imagine your product sold to all people; the second is to know your target consumer. Focus on marketing requirements for the breakdown of the market, the product information accurately convey to the target consumer, and consumers to establish a healthy and benign interaction. Focus on the core concept of marketing is oriented to a specific clear