世界正在进入国际传播的全球化时代,传播科技正以几何级数成倍增长,变化速度着实惊人。若说本世纪所发生的最大社会变迁是传播科技,甚至与18世纪欧洲的产业革命等量齐观,也并不过分。如果我们缺乏深谋远虑,不能对传播科技作出通盘规划,整个社会恐怕就会被科技所驾驭,以致迷失方向。所以,面对传播科技的挑战和欧风美雨的冲击,第三世界仍当提出自己的价值判断,而不是守株待兔,期望头痛的事情自然会消失。作为第三世界国 The world is entering an era of globalization of international communication. The dissemination of science and technology is exponentially growing in geometric steps. The pace of change is indeed alarming. It is not too much to say that the greatest social change that has taken place in this century is the dissemination of science and technology, even at the same level as the industrial revolution in Europe in the 18th century. If we lack foresight and can not make a comprehensive plan for the dissemination of science and technology, the society as a whole may be brought under the control of science and technology and lose its way. Therefore, in the face of the challenge of dissemination of science and technology and the impact of European and American rain, the third world should still make its own value judgments instead of keeping one’s arms and lingering. Hopefully headaches will disappear. As a third world country