随着对外商务活动的增多,礼仪在商务活动中也越来越受到重视,掌握合适的商务礼仪有利于企业和个人的形象的提升,由于中西方文化历史不同,所以中西商务礼仪在某些方面也存在着差异,尤其是在招呼和寒暄、宴请、时间观等方面,中西方都有各自的生活习惯和方式。正确对待这些差异并有效的运用商务礼仪,有助于跨文化商务活动的顺利开展。 With the increase of foreign business activities, etiquette is also gaining more and more attention in business activities. To master the appropriate business etiquette is conducive to the promotion of the image of enterprises and individuals. Due to the different cultures and histories of Western and Chinese cultures, Chinese and Western business etiquette in some aspects There are also differences, especially in the greeting and greeting, dinner, the concept of time, both in the West and have their own habits and ways. Correct handling of these differences and the effective use of business etiquette help to carry out cross-cultural business activities.