《全球企业管理;信息时代的全球竞争》[美]J·C· 伦蒂亚兹 著 田俊丽 孔俊峰 译广西师范大学出版社 2002年 10月版 所有的企业都在从事一种竞争,一种竞赛。随着新的竞争者进入或者离开,竞赛本身在改变。作为规 全球则,战略甚至评价系统也会改变。全球化就是这样的 一种改变,于是我们看到一些运作方式很不同于以前的跨国企业的组织。具有“全球”性质而不是“地方” “Global Business Management; Global Competition in the Information Age” [US] J.C. Lundiazi, Tian Junli, Kong Junfeng, Translator, Guangxi Normal University Press, October 2002 All enterprises are engaged in a competition, a competition. As new entrants enter or leave, the competition itself is changing. As a rule, strategies and even evaluation systems will change. Globalization is one such change, so we see some ways of doing things that are very different from those of previous multinational corporations. A “global” rather than a “local”