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嵩山景区自然景观优美、人文景观丰富,但山水游产品还有待进一步创新。本文为帮助嵩山景区的发展,在分析景区旅游产品优、缺点的基础上为其设计了新的旅游产品。嵩山景区位于河南登封,包括有佛、道、儒众家的各式人文景观与独特的自然景观,比如有中岳嵩山、少林寺、中岳庙、嵩阳书院等。本文仅着眼于其自然景观,研究其山水游产品的创新。一、旅游产品创新的意义旅游产品的定义在学术界有多种看法,但普遍认为旅游产品必然要包括以下四个因素:旅游吸引物、旅游设施、可进入性和旅游服务。在传统的观念中,当游客购买了景点门票,欣
Songshan scenic natural beauty, rich cultural landscape, but tourism products have yet to be further innovation. In order to help the development of Songshan Scenic Spot, this paper designs a new tourism product based on the analysis of advantages and disadvantages of scenic tourism products. Songshan Scenic Area is located in Dengfeng, Henan Province, including Buddhism, Taoism and Confucianism. Various human landscapes and unique natural landscapes such as Song Mountain in Zhongyue, Shaolin Temple, Zhongyue Temple and Songyang Academy are included. This article only focuses on its natural landscape and studies the innovation of landscape tourism products. First, the significance of tourism product innovation Travel product definition in the academic community has many views, but generally agreed that tourism products must include the following four factors: tourism attractions, tourism facilities, accessibility and tourism services. In the traditional concept, when tourists buy attractions tickets, Yan