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茂名石化根据自身的资源特点,针对不同地域和时间的市场需求开发新产品,今年前5个月开发了7个化工新产品,为企业提质提效注入了新活力。今年以来,茂名石化的新产品开发步入了快车道。每个月都有新生的“婴儿”在这里诞生。茂名石化研究院院长钟向宏回想起一年多来的新品开发推广之路,若有所思地说:“差异化战略为我们指明了开发的方向,公司总经理余夕志提出的‘一品一策’这一具有鲜明特色的创新办法,有效整合产销研力量,为新产品开发推广工作提速,成为茂名石化调结构、增效益的一个有效法宝。”
According to the characteristics of its own resources, Maoming Petrochemical Co., Ltd. developed new products according to the market demand in different regions and time. Seven new chemical products were developed in the first 5 months of this year, injecting new vitality into the improvement and upgrading of enterprises. This year, Maoming Petrochemical’s new product development into the fast lane. Newborn babies are born here every month. Zhong Xianghong, president of Maoming Petrochemical Research Institute, recalls the road of new product development and promotion for more than a year and thoughtfully said: “The differentiation strategy has pointed out the direction of development for us. The general manager Yu Xiaoshi put forward a” one product A policy of innovation with distinctive features, effective integration of production and sales research and development, speeding up the development and promotion of new products, become the Maoming Petrochemical tune structure, an effective tool for increasing efficiency. "