在公益广告宣传工作中,中央人民广播电台把“强化精品意识、提高创意和制作水平”作为现阶段的首要任务。着力加大创作播出力度、力推精品,积极发挥广播公益广告的引领与导向作用。发挥声音媒体优势,拓展选题范围,实施精品工程中央电台广播公益广告制作中心,紧紧围绕重要宣传主题开展创作。在理想信念、法治精神、传统美德、雷锋精神、文明旅游、良好家风、文明礼仪、生态文明等方面,借鉴文艺 In public service announcements, the Central People’s Broadcasting Station regards “strengthening quality awareness, improving creativity and production standards” as its top priority at this stage. Efforts to increase the creative broadcast, promote quality, and actively play a radio public service advertising guide and guide. We will give full play to the advantages of sound media, expand the scope of the topics for selection, and implement the CCTV radio public service advertising production center of fine engineering. We will closely focus on the major propaganda themes. In the ideal of faith, the spirit of the rule of law, the traditional virtues, Lei Feng spirit, civilized tourism, a good family style, civilized etiquette, ecological civilization, learn from art