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亚马逊了解顾客需要什么,知道如何为顾客创造价值,但是要成为一个优秀的出版商,它还需要建立新的能力。前不久,一个消息令出版业产生了惶恐。曾鼓动读者抛弃书店的亚马逊,如今又鼓动作家摈弃出版商。根据《纽约时报》的消息,亚马逊今年秋季会出版122本书籍的纸质版及电子版,这也意味着亚马逊已经打通了从作者到读者的全部产业链,它正式成为各大出版社的竞争对手,而这
Amazon understands what customers need and how to create value for their customers, but to be a good publisher it also needs to build new capabilities. Not long ago, one piece of news caused the publishing industry to panic. The Amazon, who had encouraged readers to abandon bookstores, is now encouraging writers to abandon publishers. According to the New York Times, Amazon will publish 122 books in print and electronic versions this fall, which means that Amazon has opened up the whole industry chain from author to reader, and it has officially become the competition among major publishing houses Opponent, and this