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县域保险相对于城市保险而言,是指以县城为中心、乡镇为纽带、农村为腹地的区域保险,有个地理概念。我国保险业自恢复国内业务以来,资源配置高度向城市倾斜,从而使城市保险得到了较快的发展,但同时对县域保险关注不足,投入不够,造成县域保险发展相对滞后。随着十六大提出“壮大县域经济”的目标, 县域经济发展迎来了大好机遇,也为县域保险的发展奠定了较为坚实的基础。
Compared with urban insurance, county insurance refers to the geographical insurance with the county as the center and the township as the link, and the rural area as the hinterland. There is a geographical concept. Since China’s insurance industry reinstated its domestic business, the allocation of resources has been highly inclined to the cities. As a result, urban insurance has been developed rapidly. At the same time, insufficient attention has been paid to the county insurance and the investment in the county insurance has lagged behind. With the goal of “expanding county economy” put forward at the 16th National Congress of the Communist Party of China, the development of county economy ushered in a golden opportunity and laid a solid foundation for the development of county insurance.