近来,一批影视公司开始致力于挖掘自己的品牌作品。一些刚成立的影视公司甚至以公司名称标明自己的定位,像“普通人影视”、“友视文化”、“旅游卫视”、“金盾影视”等,另一些影视公司则致力于开拓电视题材新领域,昭然若揭地在展台上打出独特的品牌形象,甚至还请到形象代言人 Recently, a number of film and television companies began to devote themselves to digging their own brand work. Some just-established movie companies have even labeled themselves as “company names,” such as “ordinary people”, “Friends of Television Culture”, “Travel TV”, “Golden Shield”, while others are committed to developing new television themes Field, all of a sudden in the booth hit a unique brand image, and even invited to the image of the spokesman