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随着美国艾克国际公司在亚洲CRM市场的重点转移,其首席执行官胡兴民表示,亚洲尤其是中国的CRM市场一向被看作是潜力巨大的利润聚集点。据预测,全球CRM服务市场将于2004年增至约1252亿美元,其中约62.6亿美元来自亚太区(不包括日本)。在这个巨大的亚洲市场中,美国艾克正在瞄准亚洲特别是中国CRM 市场,这其中,又以金融行业最具诱惑力。之所以瞄准中国金融业,除了金融市场本身的潜力之外,美国艾克在港台地区已积累的金融行业CRM的
With the shift in the focus of the American Aik International Corporation’s CRM market in Asia, its CEO Hu Xingmin stated that Asia, especially China’s CRM market, has always been regarded as a huge profit gathering point. It is predicted that the global CRM service market will increase to approximately US$125.2 billion in 2004, of which approximately US$6.26 billion comes from the Asia-Pacific region (excluding Japan). In this huge Asian market, U.S. Eck is targeting Asia, especially China’s CRM market. Among them, the financial industry is the most attractive. The reason why the Chinese financial industry is aimed at, in addition to the potential of the financial market itself, the United States Ike has accumulated in the financial industry CRM