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打南京出差归来的同仁侃,时下石头城众多的餐馆、酒家推出了“代客存酒”的服务新招,即顾客启了封尚没有吃完的剩酒,可以存入酒店,服务小姐将替你重新加盖、登记、封存并收入酒柜,留着你下次光顾时饮用,果然此招一出,声誉鹊起,光顾者较以往明显增多。增设一条小小的服务举措,何以产生不小的促销效应?对此,笔者悟出了个中有“三客”的道理。
He returned to Nanjing on a business trip. At the moment, numerous restaurants and restaurants in Stone City have launched a new service for “alcohol and alcohol storage”. That is, customers have opened up the leftovers that they haven’t eaten yet and can be deposited in the hotel. For you to re-encapsulate, register, seal up, and earn money in the wine cooler, keep you drinking when you visit the next time, and sure enough, this move comes out, the reputation rises, and the patrons have obviously increased. Adding a small service initiative, how can it produce a big promotion effect? In this regard, the author realized that there are “three passengers” in the truth.