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新媒体传播环境下,传统电视媒体的工作者的新闻责任感面临着复杂环境的考验,一些新闻记者抵挡不住媒介经济的糖衣炮弹,导致新闻记者的新闻志向崩塌,社会责任问题突显。在复杂环境下,新闻工作者更要坚守新闻理想,勇于担纲,自觉遵守职业道德规范,同时也要加强社会法制建设,建立完善的新闻工作者评价机制,约束新闻工作者的越线行为。
Under the environment of new media communication, the responsibility of traditional television media workers faces the test of complex environment. Some journalists can not withstand the sugar-coated projectiles in the media economy, causing the journalists’ news to collapse and the issue of social responsibility is highlighted. In a complicated environment, journalists should stick to the ideal of news, take the initiative in their work, conscientiously abide by the code of professional ethics, and at the same time, they should also strengthen the construction of social legal system, establish a perfect evaluation mechanism for journalists and restrict journalists’ cross-line behavior.