近年来，电子传播技术迅猛发展，给广播媒体提供了全新的物质技术条件，使广播媒体能够在更先进的技术装备条件下参与大众传播媒体争夺受众的竞争。一些广播媒体纷纶引入电子计算机、语音信箱、甚至吸纳社会庞大的信息资讯网络系统来共同完成节目的运作，于是，继热线电话、双? In recent years, the rapid development of electronic communication technology has provided broadcasting media with new material and technological conditions, enabling the broadcasting media to participate in the mass media competition for audiences under more advanced technology and equipment conditions. Some radio and television media have introduced electronic computers, voice mail, and even the huge information and information network system of the community to jointly complete the operation of the program. Therefore, following the hotline,