上海图书馆收藏香烟牌子30000余张。在20世纪与21世纪即将合拢之际,当我们作为香烟牌子的研究者,从容地对香烟牌子这一特定的经济—文化现象进行思考时,深为小小香烟牌的题材的丰富性、制作方法的多样性、营销策略的灵活性和社会播扬的广泛性而感叹。 虽然在方寸之内,画面未免鱼龙混杂,就内容而言,往往也是精华与糟粕并存,但它毕竟作为一种 Shanghai Library has more than 30,000 brands of cigarettes. As we approach the close of the 20th and 21st centuries, when we, as researchers of the brand of cigarettes, calmly contemplate the specific economic-cultural phenomenon of the brand of cigarettes, The diversity of methods, the flexibility of marketing strategies and the breadth of publicity in the community. Although the square inch, the picture is quite a mixed bag, in terms of content, often the essence and dross coexist, but it is, after all, as a