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西门子是全球最大的电气和电子公司之一,致力于为工业、能源、医疗行业提供先进的工业服务。然而,中国几亿网络受众尤其是一亿主流高端网民对西门子的认知,还局限在“家电企业”、“手机企业”的印象上,西门子的网络传播现状,
Siemens is one of the world’s largest electrical and electronics companies dedicated to providing advanced industrial services to the industrial, energy and medical industries. However, the perception of Siemens by hundreds of millions of Internet audiences, especially one hundred million mainstream high-end Internet users, is still limited to the impression of “home appliance enterprises” and “mobile phone enterprises”. The current situation of Siemens’