论文部分内容阅读
今年以来,家电产业进军互联网,大 张旗鼓开展电子商务活动,已经汇成一股 滔滔洪流,不停地使炙热的互联网世界热 度攀升,粤美的、TCL、春兰、海尔等国内家 电业巨人纷纷斥巨资,大做网络文章,引来 了无数“眼球”的关注。正是因为搭上互联 网的快车,随着今年4月份以来网络经济 的起落浮沉,家电行业又成了产业分析家 们品赏的“珍品”。感受着家电业掀起的触 “网”狂潮,记者也心驰神往,想把一把家电 业纷纷落“网”的脉搏。5月31日,即康佳 科技日,本刊记者在深圳采访了刚刚宣布 进军电子商务的康佳集团。
Since the beginning of this year, the home appliance industry has made great inroads into the Internet and embarked on e-commerce activities with great fanfare. It has already become an irresistible stream and has kept the hot Internet world hot. Guangdong, U.S., TCL, Chunlan, Haier and other domestic appliance giants have spent huge sums of money. , Making a lot of online articles has attracted countless “eyeball” concerns. It was precisely because of the fast train that connected with the Internet and the ups and downs of the online economy since April of this year, the home appliance industry has become a “treasure” for industry analysts. Feel the home appliance industry set off a touch of “net” frenzy, the reporter is also fascinated, trying to put a home appliance industry have fallen “net” pulse. On May 31, Konka Science and Technology Day, the journalist interviewed Shenzhen Konka Group, which has just announced its entry into e-commerce.