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传统媒体的言论传播垄断地位,早已随着论坛、博客、微博的来临被打破。微信等自媒体平台,目前已成为舆论传播的主流之一。早期的自媒体形态打开了言论传播的缺口,而自媒体平台则将“人人都是记者编辑”变为现实,自媒体无疑是一柄双刃剑。随着网络载体不断融合交叉,“资本”开始在新媒体环境中发挥举足轻重的作用,甚至在某些领域成为主导,进而引发各种乱象,自媒体平台开始走向初衷的反面,导致网络舆论经常出现一些极端化现象。
The monopoly of the traditional media’s propaganda and communication has long been broken with the advent of forums, blogs and weibo. WeChat and other self-media platform, has now become one of the mainstream media. The early self-media form opened the gap in the spread of speech, while self-media platforms turned “everyone being a reporter editor” into reality, since the media is undoubtedly a double-edged sword. As network carriers continue to converge and cross, “capital ” has begun to play a decisive role in the new media environment and has even become dominant in some areas, triggering various chaos from the media platform to the opposite of original intention, resulting in a network There are often some extreme phenomena in public opinion.