商业模式重在创造企业的核心优势、能力、关系和知识外销型企业转战内销市场,有成功的,而更多的却以失败、失势或是勉强度日的方式存在着。案例中的美丽宝,到底是什么原因使得它在自家门前遭遇生存危机呢?是战略缺失还是模式偏差?是品牌太弱还是产品不合 Business model focuses on creating the core strengths, capabilities, relationships and knowledge of enterprises Export-oriented enterprises flock to the domestic market, there are successful, but more in the way of failure, loss or barely survive. The case of the beautiful Po, in the end what makes it in front of their own survival crisis? Is the lack of strategy or model deviation? Is the brand too weak or product is not