随着平面广告设计的普及,人们普遍认为只要了解了计算机基础知识就可以用Photoshop来进行设计了。但从企业前景的角度来看,市场将主要被以下两种类型的人才占据:一种是平面设计制作速度非常快的人,属于熟手型人员,小型广告公司对创意方面的要求一般不高,因此对于这类人员的需求较普遍;另一种就是创意型人才,一般大型的广告公司、房地产行业以及媒体行业对这类人才需求比较多。随着对外开放政策的深入及不断发展的市场经济,广告的作用将不仅仅局限 With the popularity of print ads design, people generally think that as long as you understand the basics of computer can use Photoshop to design. However, from a business perspective, the market will mainly be occupied by two types of people: one is a graphic design production very fast people, are skilled personnel, small advertising company’s creative requirements are generally not high, So the demand for such personnel is more common; the other is the creative talent, the general large-scale advertising companies, the real estate industry and the media industry demand for such personnel more. With the deepening of the policy of opening up and the continuous development of the market economy, the role of advertising will not only be limited