网络文化作为文化的重要分支,当前逐渐失去了文化教化功能,出现了网络文化异化现象,主要体现在主体和价值异化两个方面。究其根源是由于主体需要和网络分工的出现。要以客观的态度看待网络文化异化,以否定之否定态度,在继承中批判,在批判中继承,消除或减轻网络文化异化带来的种种负面影响,发挥网络优势,还网络文化一个“清白”。 As an important branch of culture, network culture has gradually lost its function of cultural enlightenment and has appeared the phenomenon of network culture alienation, which is mainly reflected in the two aspects of subject and value alienation. The root cause is due to the emergence of the main needs and network division of labor. It is necessary to treat cyberculture alienation with an objective attitude, to criticize it with succession, to inherit it in criticism, to eliminate or mitigate various negative influences brought by the alienation of cyberculture, to exert the advantages of cyber-networks, ".