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在挑战与机遇并存的新媒体时代,沟通领域可以说是发生了天翻地覆的变革,企业甚至有必要“重读”沟通管理的“经”。在认知与实践并进的探索中,伴随着付出的汗水和所收获的成就,总会涌现出一道道新的难题、一种种新的困惑,为此,一同在社会化媒体这片沃土上奋斗的企业,需要彼此之间更多的交流和探讨,通过相互的学习和借鉴来驱难解惑,在分享与互助中共同进步。
In the era of new media where challenges and opportunities coexist, the communication field can be described as a revolution that has been overturned. It is even necessary for enterprises to “reread” the “management” of “management.” In the course of the exploration of cognition and practice, along with the sweat and the achievements made, there will always be new problems, new kinds of confusion, and we will struggle together in the fertile soil of social media Of enterprises need more exchanges and discussions with each other, excuse doubts through mutual learning and reference, and make progress together in sharing and mutual assistance.