曾被新经济精英们鼓吹得天花乱坠的“注意力经济”终于衰落了。我们应该为此而欣慰;流行感冒的虚热过后,肌体可望回复健康状态。 最近,看到一篇叫《网站该抛弃“粘性”概念了》的报道。文中称,在“注意力经济”热潮达到巅峰之时,“粘性”这个被无数次提及的概念,成为了“价值”的一项新的评估标准。现在事实终于被澄清了:“粘住”用户是愚蠢的。许多电子商务企业曾经简单地以为,只要能长时间留住顾客的产品必然是有价值的。但其中的因 The “attention economy”, which had been advocated by the new economic elite, was finally declining. We should be happy about this; after the hot flu epidemic, the body is expected to return to a healthy state. Recently, I saw an article called “the site should abandon the concept of sticky”. According to the article, the concept of “stickiness”, which has been mentioned countless times, has become a new measure of “value” at a time when the craze for “attention economy” has reached its peak. Now the truth has finally been clarified: “sticking” users is stupid. Many e-commerce businesses used to think simply that long-term customer retention would have to be valuable. But one of the reasons