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多元化经营战略是企业生存与发展的必然选择,企业应正确认识自身的优势,并在经营中充分发挥优势,才能保证企业的长远发展。本文将论述多元化经营战略的概念,并提出实施多元化战略的措施,以提高企业的核心竞争力。
Diversification strategy is an inevitable choice for the survival and development of enterprises. Enterprises should correctly understand their own advantages and give full play to their advantages in business to ensure the long-term development of enterprises. This article will discuss the concept of diversification strategy, and put forward measures to implement diversification strategy to improve the core competitiveness of enterprises.