“重点客户,重点照顾。”广告人在用此话开导客户的同时,自己又何尝不知此话的实用,身教起来更是毫不示弱。例如今年我们同红河卷烟厂的合作,就是专门组建了一个7人创作组,带齐了设备,拿足了耗材长期蹲点红河烟厂,现场讨论,一线创意。之所以如此,当然是出于此客户是绝对“重点”的考虑。问其重点的标准,除了烟草是云南经济支柱的头把交椅 “Key customers, focus on care.” Advertisers use this remark enlighten customers at the same time, I do not know how useful the words, but also instruct themselves is not impaired. For example, this year our cooperation with Honghe Cigarette Factory, is a specially formed a creative team of seven people, brought together the equipment, enough supplies to spend a long stay in Honghe Tobacco Factory, on-site discussion, first-line ideas. The reason is, of course, out of this customer is absolutely “key” considerations. Ask the key criteria, except that tobacco is the top spot for Yunnan's economic pillars