广告部的4大变革电视媒体变革给广告部门带来了翻天覆地的变化,一个最明显的转变是:电视台广告部里不再是一些采编业务较差、素质较低的人,只有专业、进取、勤奋的人,才能在电视台的广告部门站稳脚跟。随着电视媒体进入买方市场,媒体广告部在专业水平、服务态度、经营观念等多方面经历了一场洗礼。相应 The four major changes in the advertising department Television media revolution has brought tremendous changes to the advertising department. One of the most obvious changes is that the advertising department in the television station is no longer a group of people who have poor editing and editing services and only have professional, progressive, Diligent people in order to gain a firm foothold in the television advertising department. As the television media entered the buyer’s market, the media advertising department experienced a baptism in many aspects such as professionalism, service attitude and business concept. corresponding