今年初,本刊邀集部分专家学者就CI战略问题,召开了研讨会,并在第一期刊物上发表了研讨会纪要,还配发了有关专稿。在“编者按”中开宗明义地表明了本刊的意图是:“以期就此引起广泛的讨论”。刊物出版发行后,引起了广大读者、作者的农厚兴趣,纷纷来信来稿参加讨论。为此,本刊在第二期腾出较多 At the beginning of this year, this journal invited some experts and scholars to hold seminars on CI strategy issues, and published seminar minutes in the first issue, and also issued relevant articles. In the “Editor’s note”, it is clearly stated that the intent of this publication is: “In order to bring about extensive discussion.” After the publication of the publication, it attracted the interest of the readers and the author’s peasants, and wrote letters to participate in the discussion. For this reason, this issue makes more use in the second period.