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社会节奏的加快,社会信息量的增多,市场竞争已变得十分激烈,这时企业的竞争,实际上已跨越了行业的界限,变成了在与整个社会争夺客户的注意力,由于消费者不可能对单一企业信息长期关注,企业的品牌建设已经越来越难以实现。本文从社会互动、共鸣的角度谈论品牌的快速建立问题,这对企业品牌的快速建立有很大帮助。
With the acceleration of social rhythm and the increase in the amount of social information, the market competition has become fierce. At this time, the competition among enterprises has actually crossed the boundaries of the industry and become the focus of competition for customers with the entire community. As consumers It is impossible to pay attention to the single enterprise information for a long time and the brand building of enterprises has become more and more difficult to realize. This article discusses the rapid establishment of brands from the perspective of social interaction and resonance, which is of great help to the rapid establishment of corporate brands.