今年1月14日,国务院审议通过的新《博物馆条例(草案)》首次提出鼓励博物馆发掘藏品内涵,与文化创意结合,开发衍生产品,增强博物馆发展能力。文博产业的工作重心应以展览内容为先导,以创意开发为核心,自主打造多元文创品牌为目标,探索科学有效的文博产业发展之路和价值体系。 On January 14 this year, the new Museum Regulations (Draft) reviewed and approved by the State Council first proposed encouraging museums to explore the connotation of collections, combine them with cultural and creative ideas, develop derivative products and enhance the museum’s development capability. Cultural industry should focus on the content of the exhibition industry as the guide, with creative development as the core, independently create a variety of cultural and creative brands as the goal, to explore a scientific and effective cultural industry development path and value system.