近年来,中国游客赴美旅游人数不断攀升,中国游客在美国的总消费也不断刷新纪录。顺应我国赴美旅游迅速发展的趋势,本文通过问卷调查法着重对赴美中国游客的旅游活动选择偏好进行实证研究,通过对调查问卷回收的有效数据进行因子分析得出赴美中国游客旅游活动选择偏好的影响因子,以期作为中国游客赴美旅游活动深入研究的借鉴。 In recent years, the number of Chinese tourists traveling to the United States has been on the rise. The total consumption of Chinese tourists in the United States has also kept breaking records. In response to the trend of China’s rapid development of tourism in the United States, this paper focuses on the empirical study on the preferences of tourist activities in the United States and China by questionnaire investigation. Through the factor analysis of the valid data collected from the questionnaires, Preference factors, with a view to serve as a reference for the in-depth study of Chinese tourists traveling to the United States.