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与以往展会相比,本届BIRTV2012展会上,佳能集合了最新的CINEMA EOS SYSTEM、广播级镜头以及XF系列摄像机三大产品线同台亮相。佳能此次以“三线整合”的策略重新定位,不断创新、丰富自身的产品线,意在电影专业领域、广播电视领域、专业视频领域全线出击,以此来应对越来越快的市场变化和影视行业越来越模糊的需求界限,并开始在专业动态影像领域崭露头角、披荆斩棘。
Compared with the previous show, this BIRTV2012 exhibition, Canon brings together the latest CINEMA EOS SYSTEM, broadcast lens and XF series cameras on the same stage of the three product lines unveiled. Canon is repositioning its strategy of “three lines integration” to continuously innovate and enrich its own product line to deal with the ever-faster market in the field of film, radio and television and professional video Change and the film and television industry more and more ambiguous needs boundaries, and began to emerge in the field of professional dynamic video, cloned.