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在当今全球化、信息化时代,媒介充斥日常生活和学习空间,强烈影响着作为媒介深度使用者和重度关注者的大学生的思想观念、行为模式、文化生活、心理状态等。当前,我国大学生媒介素养缺乏,媒介素养教育作为培养大学生认知与理解媒介,对媒介内容进行分析和批判的同时学会使用媒介的一种方法,在我国高校开展的还比较少,进行媒介素养教育已成为高校学生工作的迫切任务。
In today’s era of globalization and informatization, the media is full of daily life and learning space, strongly influencing the ideological concepts, behavior patterns, cultural life and psychological status of undergraduates who are deep users and serious followers of media. At present, there is a lack of media literacy for college students in our country. Media literacy education, as a way to cultivate college students’ cognition and understanding media and analyze and criticize media content while learning how to use media, is still less developed in China’s colleges and universities and media literacy education Has become an urgent task for college students work.