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本文概括了“十一五”规划对企业经营战略提出的新任务,以及企业战略管理研究的前沿理论和发展趋势,分析了企业经营战略转变的方向和理论研究的可循路径,指出在新形势下企业经营战略要应对环境变化、完成战略转变。
This paper summarizes the new tasks put forward by the 11th Five-Year Plan to the enterprise management strategy and the frontier theory and development trend of the enterprise strategic management research. It also analyzes the direction of the transformation of the business strategy and the path of theoretical research, points out that in the new situation Under the business strategy to respond to environmental changes, to complete the strategic change.