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随着北京申奥成功,奥运经济不仅会带来许多商业机会,也使得体育保险走进了人们的视野。 体育作为一项产业,在西方发达国家拥有巨大商机,如美国,体育产业的年产值占其国民生产总值的1.3％～1.5％,而体育保险业正是体育产业的重要组成部分。 与国外发达成熟的体育
With Beijing’s successful Olympic bid, the Olympic economy will not only bring many business opportunities, but also make sports insurance into the people’s field of vision. As an industry, sports possesses huge business opportunities in the western developed countries. For example, in the United States, the annual output value of sports industry accounts for 1.3% -1.5% of its GNP, while the sports insurance industry is an important part of the sports industry. Developed abroad with mature sports