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沉寂了近半年的DVD市场再起波澜,先是四川鼎天集团宣布其所有DVD大幅降价,其中一款机型最低价降至1280元,直逼某些超级VCD的售价。其它DVD厂家也不甘示弱,几乎同期,帝禾DVD也宣称其一款DVD价格降至零售价1390元。一时间DVD价格战硝烟再起。飞利浦、松下、东芝、先锋等国外品牌DVD也加入到此次价格战中。
Silence for nearly six months of DVD market turmoil, the first Sichuan Dingtian Group announced that all DVD sharp price cuts, one of the lowest models dropped to 1280 yuan, almost equal to the price of some super VCD. Other DVD manufacturers are outdone, almost the same period, Dili DVD also claimed that a DVD price dropped to the retail price of 1390 yuan. For a time DVD price war smoke again. Philips, Panasonic, Toshiba, Pioneer and other foreign brands DVD also joined the price war.